How ChatGPT Makes Product Development Easier

In my role as a Product Manager, I am developing fresh solutions and reinterpreting existing methodologies in OOH advertising. Working together with the UX/UI designer, we use ChatGPT to enhance the content of our applications and create MVPs for various projects. This is the only way modern AI streamlines our workflow and makes our professional lives more efficient enabling us to utilize our time at work more effectively.

What Exactly Are Our Actions and How Are We Executing Them?

Optimizing Platform Texts

We improve platform texts according to our specific requirements, guidelines, style, and desired complexity. ChatGPT can generate several variants, so we can select the most suitable options.
As an illustration, we can ask like that →

Request:

Please, suggest several names of the action in 2 or 3 words in CTA format that will sum up the paragraph''s aim

This button action should ask a user to request a specific type of analytics study and lead to the request form where he will have predefined data

Answer:
1. "Get Custom Analytics"
2. "Initiate Study Request"
3. "Request Data Analysis"
4. "Start Study Inquiry"
5. "Analyze My Data"
6. "Study Request Form"
7. "Explore Analytics"
8. "Data Study Inquiry"
9. "Custom Analytics Request"
10. "Begin Study Process"

Yes, I am the person who is super polite to the artificial services, you know, just in case ;)

Adding Some Fantasy Inside

We solve the post-5-hour-meeting creativity collapse by calling our inner wizards to make up a little bit of fantastic tales. When some specific values are required, we generate fictional descriptions of our cases with ChatGPT.

For instance, when preparing demo analytics, we start with essential information about the company to ensure coherence. This includes identifying the target audience, company name, and other parameters influencing the interface.

For this case, we can ask →

Request:

Please, create a short fictional cosmetics company description that can potentially need an OOH campaign. The description should include the company''s name, short target audience description, and the name of the fictional OOH slogan

Answer:

Company Name: 
Velvet Aura Cosmetics

Description:
Velvet Aura Cosmetics, where sophistication meets glamour. We specialize in creating beauty products that inspire confidence and celebrate individuality. From timeless classics to avant-garde trends, we redefine beauty on your terms.

Target Audience:
Bold trendsetters, ages 18-35, seeking expressive and high-quality cosmetics that reflect their unique style.

OOH Slogan:
"Elevate Your Elegance with Velvet Aura!"

Refining Language Mastery

Given that English isn’t our native language, even with our 24/7 immersion, we seek additional expertise to refine our wording, making it more fluid, thriving, and varied. This process, while taking just five minutes to review suggestions, allows us to mix and choose the perfect combination.

For that, we can ask →

Request:

Please, check out the text quality and correctness and improve mistakes if there are any. Also, suggest the other wording of the text in a good quality but not complicated English.

We can select an specific topic or brand and analyze the search results - the interest (the number of search requests for this topic) over the selected time. It is important to note that we have data normalized on the maximum performance (maximum number of searches) of this query. 

Answer:

Your text is generally clear, but I've made a few adjustments for clarity and flow:

"We can choose a specific topic or brand and analyze the search results, focusing on the interest, which is the number of search requests for this topic, over a selected time period. It's essential to highlight that our data is normalized based on the maximum performance, representing the highest number of searches for this query."

Here's an alternative wording:

"We have the option to pick a particular topic or brand and examine the search results, specifically honing in on the interest level, which represents the number of search requests for this topic, over a specified period. It's crucial to emphasize that our data is normalized with respect to the maximum performance, indicating the peak number of searches for this query."

While using ChatGPT, we remember that it’s not a universal remedy for all challenges. Despite its impressive capabilities in generating text variations and navigating language specificities, validation is super important. Occasionally, the suggested solutions may be imperfect or even incorrect. This highlights the importance of applying common sense in our assessments.

AI solutions like ChatGPT can change our lives and solve some of the existing problems in a more advantageous way. But we can’t just give all the responsibility in its hands. We should remember that it is just an imperfect tool whose suggestions need to be adapted and verified. Let’s not forget about this important point and remember that for this exact moment, a lot of AI recommendation tools do not really know what we need, as they are working for some specific business aim.